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Founded in 1948 in Caerano di San Marco, Italy, Diadora began as a small workshop producing mountain boots, quickly earning a reputation for quality craftsmanship. Over the decades, the brand expanded into sportswear and footwear, becoming a global name associated with performance, style, and Italian design.
From the football fields to the running tracks, Diadora has supported legendary athletes and everyday players alike, combining innovation with a passion for sport. Today, the brand continues to create footwear and apparel that balance technical excellence with lifestyle appeal.
A proud Italian company with deep roots in artisanal tradition, Diadora is also committed to responsible production and sustainability, ensuring that its legacy of design and performance can continue for generations to come. Headquartered in Caerano di San Marco, Diadora products are now worn worldwide, uniting athletes, creatives, and fans of timeless sportswear.
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